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About me

I'm a Product Designer, I like making things simple, and I like when that simplicity actually changes how people behave.
Since 2023 I've been at Basic-Fit, working on features that reach millions of people across Europe. I like when design is both simple to use and actually makes people want to come back. 
I'm originally from Greece, now living in Haarlem. Always drawing something, always learning.

My Process

My process is a mix of different design frameworks usually split in 4 steps, usually JTBD and Design Thinking Framework or Hypothesis Progression Framework that adapts depending on time, budget and resources available.

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Identify JTBD

What actions do users take to achieve their goals?

1

Problem discovery

Diagnosing the pain points the users had in their journey

2

Business impact

Define what success looks like and how the solution supports business goals

3

Finding the Solution

Identify the right solution to help users overcome their challenges.

4

Skills

Experience

Product Designer                                                Basic Fit

Jan 2023 - Present

Visual Designer                                         Hub Creations

Jul 2019 - Aug 2022

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