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Hi, I’m Andreas! 👋 

I'm a Product Designer who believes the best digital experiences don't just look good, they change behavior. At Basic-Fit, I design for 4.2 million users, turning everyday habits into meaningful progress

Visit Habit Widget - Basic Fit App

A home screen widget to reinforce the habit to visit the gyms

74%
More user retention since feature launch

130%
More users checking their progress

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Work

Gamified Rewards- Basic Fit App

The first of a series of gamification features to help users build healthy lasting habits.

40K
Badge shares
in a month

79%
More engaged users within the app

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Restructuring via Tree Test - BF App

An improved info architecture for Basic-Fit’s mobile app, informed by user feedback.

26% 
Faster task completion

16%
Reduction of misnavigation

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